The video clip was staged and produced by Durango, Colorado-based Loronix Information Systems to demonstrate the benefits of their digital video surveillance system for release on a promotional CD. The video is an example of a potential use for the surveillance system. The video's subject is Vinny Licciardi, the company's shipping manager. Licciardi appeared in a series of promotional videos extolling the benefits of Loronix's special brand of digital video recording systems. Loronix was the first company to develop a digital video surveillance system to replace video tape recorders. As of 2008, Loronix is a subsidiary of Verint Systems.
Bad Day has circulated online since at least 1997. It made its largest impression via email, where its reasonable size made distribution easy. The origin was revealed in 1998 originally by CNN and later in print by Security Distribution Magazine. The company first heard of the video's popularity in June 1998. Its popularity within the company created internal computer issues. The video is also frequently used in Angry German Kid parodies, with the office worker in the video often being portrayed as Leopold's dad.