GOT Accidentally Gave Starbucks More Than $11 Million in Free Advertising

Starbucks has received more than $11.6 million in free advertising thanks to that coffee cup that accidentally made its way into a scene in"Game of Thrones". And it wasn't even a Starbucks cup. It was from the show's craft services.

As HBO said, the cup was from CRAFT SERVICES. But everyone's been calling it a STARBUCKS cup. 

And according to one marketing firm, the coverage it got on radio, TV, and social media had given Starbucks $11.6 MILLION in free advertising as of yesterday afternoon. It's probably even more than that now. (Sorry, Dunkin. Time to up your game.)

Not surprisingly, Starbucks got into the fun,Tweeting, quote, "TBH we're surprised she didn't order a Dragon Drink."

Sponsored Content

Sponsored Content